The E-Myth Revisted by Michael E. Gerber

The E-Myth Revisited by Micheal E. Gerber is the beginning of a strong foundation for any small business.

It is based on the idea that in order for a business -big or small- to be successful, and by successful I mean that the company has staying power, the owner and the employees are happy and of course the company makes money, a company needs to implement a standardized system of training and  checklists.

It reminded me of the Zappos.com model, which is highly recognized for their happy employees and more-than-satisfied repeat customers, who have come to know and trust them for their consistency and over-providing. Hey, Tony Hsieh, did you read this book?!

I am disappointed that there wasn’t a bit more useful information though. In fact, the main point Gerber makes in this book most likely could have been clearly made in no more than two chapters, but then who would want to pay $18.99 for a concise book that was only 30 pages long?  Duh, I would!!

With all due respect,  The E-Myth Revisited has had a long run for a reason.  The important points stated in this book;  such as implementing a step by step, standardized system that everyone in the company must come to know and follow, citing McDonald’s reason for success, is something I will definitely want to implement when creating my own company.